The Beyond Medplus Glow Fest
Medplus pharmacy unveiled its newest subsidiary, Beyond Medplus, with the first edition of their festival of beauty and wellness — The Glow Fest, at The Landmark Event Center, Lagos on the 20th of September 2024.
Featuring exciting panel sessions on , Building Beauty Businesses in Africa, Dermatology, Mental Health and Women Matters; the Glow Fest was definitely an event to remember. These were our top 5 highlights.
- The Women’s Matter Panel:The Women’s Health panel, subtitled ‘How Are Your Insides Doing?’ was perhaps the most vulnerable panel of the day, sparking a lot of conversation and awe on the different health conditions women go through.
This panel featured a strong line up of panelists, The Aproko Doctor, Chinonso Egemba; digital creator and Femme Health Africa founder, Miss Ima; actress and PCOS advocate, Stephanie Coker-Aderinoun; Dr. Stephanie Egboh, medical officer at Healthtracka; and Dr. Belinda Anderson. This panel spoke about conditions such as Polycystic Ovarian Syndrome (PCOS), Endometriosis, and Fibroids; and the role of entertainment and storytelling in health advocacy.
Hearing Stephanie Coker’s experience battling PCOS while maintaining a prominent media career was shocking as guests got to learn about the many symptoms – missed or unending periods, male-pattern hair growth, acne, weight gain, among many others. Voices could be heard around the room as other women shared their own health experiences.
This session emphasized the importance of early diagnosis and diet in maintaining health and managing existing health conditions.
- The Maybelline Masterclass: The make-up masterclass powered by Maybelline NewYork was the chance for make-up experts and novices to learn from award-winning international make up artist, Bimpe Onakoya. With a live-demonstration on a model, guests were treated to insider tips on how to get the most flawless makeup look for glam and everyday wear.
- The Trade Fair and Product Freebies:
The Glow Fest was a must-attend for all beauty and skincare lovers, with an immersive trade fair to shop authentic products from the biggest brands in the skincare, beauty and wellness industry. Guests also got the chance to win exciting prizes from these vendors as well with wheels at some booths to win free products, discounts or a hug.
- Games and Raffle Draws:The Glow Fest was truly a festival of fun with exciting prizes to be won. From dancing competitions to the raffle draws by the MD of Medplus, Mrs. Ajoke Bakare; ED of Medplus, Ife Bakare and the event partners, guests were treated to a variety of prizes from free health and skincare products to consultations, product freebies, free health testing and a grand prize of an iphone 15. This event proved not only fun but also empowering.
- Community and Networking: The Beyond Medplus glow fest was also an opportunity for beauty and wellness lovers to meet and connect, from the everyday person to influencers, celebrities and the biggest names and brands. Guests were allowed to ask questions during the panel sessions, and influencers and content creators were able to meet and connect.
L-R Lehle Balde Cameron; Editor in Chief- Business Day, Mrs Joke Bakare; Managing Director, MEDPLUS
Bonus: The Fireside ChatThe Fireside chat session with the MD of Medplus Pharmacy, Mrs. Ajoke Bakare, hosted by Lehle Balde-Cameron, spoke about the journey of Medplus. “We wanted to build a business that went just beyond drugs. We wanted to incorporate beauty, wellness too to show the different facets that make us who we are. That’s what Beyond Medplus is about.” The Fireside chat served as an enlightening session for budding entrepreneurs.
The Glow Fest was backed by a remarkable line of sponsors – Maybelline New York, Eucerin, Uncover, GTCO, DANG, Rejuve, Healthtracka, Paystack, GTCO, Paystack, Zooki, Topricem, BuyBetter, LAC, Imunnobost, Nutrify, Femme Health Africa and Ibi Ayo.
The Beyond Medplus Glow Fest is an event that poses to be a continuous and landmark event in the health, wellness and beauty industry.
Click here to watch event highlight.
